Overview
Nike Memory
In this instant and tenacious New York Times bestseller, Nike founder and board chairman Phil Knight “offers a rare and revealing look at the notoriously media-shy man behind the swoosh” (Booklist. Phil Knight’s Shoe Dog: A Memoir by The Creator of Nike is a great business memoir. Let’s cut to the chase. This will be a great read for anybody, but if you’re thinking about starting a business, especially a business that you expect to grow, this book belongs on your must-read list.
Creator Of Nike Memoir
Book:- Shoe dog a Memoir by the creator of Nike by Phil Knight In this genuine and riveting journal, surprisingly, Nike organizer and CEO Phil Knight share within the story of the organization’s initial days as a bold start-up and its advancement into one of the world’s most famous, amusement changing, and productive brands. Nike’s brand image is the company’s main strength and it is valuable because it enables Nike to b e recognised by its consumers, it gives the company a better impression, builds customer trust and causes consumers to buy their products continually. Many people buy Nike products because a lot of athletes wear Nike so they make the brand more.
Bill Gates named Shoe Dog one of his five favorite books of 2016 and called it “an amazing tale, a refreshingly honest reminder of what the path to business success really looks like. It’s a messy, perilous, and chaotic journey, riddled with mistakes, endless struggles, and sacrifice. Phil Knight opens up in ways few CEOs are willing to do.”
Fresh out of business school, Phil Knight borrowed fifty dollars from his father and launched a company with one simple mission: import high-quality, low-cost running shoes from Japan. Selling the shoes from the trunk of his car in 1963, Knight grossed eight thousand dollars that first year. Today, Nike’s annual sales top $30 billion. In this age of start-ups, Knight’s Nike is the gold standard, and its swoosh is one of the few icons instantly recognized in every corner of the world.
But Knight, the man behind the swoosh, has always been a mystery. In Shoe Dog, he tells his story at last. At twenty-four, Knight decides that rather than work for a big corporation, he will create something all his own, new, dynamic, different. He details the many risks he encountered, the crushing setbacks, the ruthless competitors and hostile bankers—as well as his many thrilling triumphs. Above all, he recalls the relationships that formed the heart and soul of Nike, with his former track coach, the irascible and charismatic Bill Bowerman, and with his first employees, a ragtag group of misfits and savants who quickly became a band of swoosh-crazed brothers.
Together, harnessing the electrifying power of a bold vision and a shared belief in the transformative power of sports, they created a brand—and a culture—that changed everything.
[PDF] [EPUB] Shoe Dog: A Memoir by the Creator of NIKE Download by Phil Knight. Download Shoe Dog: A Memoir by the Creator of NIKE by Phil Knight in PDF EPUB format complete free.
Brief Summary of Book: Shoe Dog: A Memoir by the Creator of NIKE by Phil Knight
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Here is a quick description and cover image of book Shoe Dog: A Memoir by the Creator of NIKE written by Phil Knight which was published in 2016-4-24. You can read this before Shoe Dog: A Memoir by the Creator of NIKE PDF EPUB full Download at the bottom.
In this candid and riveting memoir, for the first time ever, Nike founder and CEO Phil Knight shares the inside story of the company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable brands. In 1962, fresh out of business school, Phil Knight borrowed $50 from his father and created a company with a simple mission: import high-quality, low-cost athletic shoes from Japan. Selling the shoes from the trunk of his lime green Plymouth Valiant, Knight grossed $8,000 his first year. Today, Nike’s annual sales top $30 billion. In an age of startups, Nike is the ne plus ultra of all startups, and the swoosh has become a revolutionary, globe-spanning icon, one of the most ubiquitous and recognizable symbols in the world today. But Knight, the man behind the swoosh, has always remained a mystery. Now, for the first time, in a memoir that is candid, humble, gutsy, and wry, he tells his story, beginning with his crossroads moment. At 24, after backpacking around the world, he decided to take the unconventional path, to start his own business—a business that would be dynamic, different. Knight details the many risks and daunting setbacks that stood between him and his dream—along with his early triumphs. Above all, he recalls the formative relationships with his first partners and employees, a ragtag group of misfits and seekers who became a tight-knit band of brothers. Together, harnessing the transcendent power of a shared mission, and a deep belief in the spirit of sport, they built a brand that changed everything.
Shoe Dog: A Memoir by the Creator of NIKE by Phil Knight – eBook Details
Before you start Complete Shoe Dog: A Memoir by the Creator of NIKE PDF EPUB by Phil Knight Download, you can read below technical ebook details:
- Full Book Name: Shoe Dog: A Memoir by the Creator of NIKE
- Author Name: Phil Knight
- Book Genre: Autobiography, Biography, Business, Memoir, Nonfiction, Sports
- ISBN # 9781501135910
- Date of Publication: 2016-4-24
- PDF / EPUB File Name: Shoe_Dog_-_Phil_Knight.pdf, Shoe_Dog_-_Phil_Knight.epub
- PDF File Size: 1.7 MB
- EPUB File Size: 724 KB
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